...and increase profits!
Empathy makes marketing more effective
Observing people's behavior in real life
90% of business executives think customers highly trust their companies while only 30% of consumers actually do.
Second Act Retreat, Palm Springs, Oct. 4-6
Improves results... when used correctly
Consumers are making deliberate choices that align with their values
Understand habituation to market more effectively
How it works
Sometimes slower is actually better!
It helps brands get and keep more customers
It’s not just for Amazon and Netflix anymore
